UX Agency for Digital and Physical Products – Strategies That Inspire and Engage
UX agency for intuitive interfaces, embedded GUIs, and professional applications. At Eckstein Design, we create strategically grounded user experiences – digital and physical.
User Experience Design
Success starts with user-centricity: UX strategies for apps, technical software, embedded GUIs, and hardware.
At Eckstein Design put users at the center. Our UX strategies go beyond digital products – we design intuitive experiences for physical products, embedded systems, and technical applications. We consider industry-specific requirements and real-life usage scenarios – whether it’s operating a medical device, controlling an industrial plant, or optimizing workflows in specialized software.
For us, UX is not an add-on – it’s an integral part of successful product development and a strategic business driver. It enhances efficiency, brand loyalty, and user satisfaction – while boosting innovation and long-term competitiveness.
What Does a UX Agency Do?
User Experience (UX) covers every experience users have with a product or service – digital or physical. A specialized UX agency like Eckstein Design systematically analyzes, designs, and optimizes those experiences.
Unlike UI (User Interface), which focuses on the visual layout, UX goes deeper: It encompasses strategy, user behavior, emotions, and interaction. Good UX is not a luxury – it’s a critical business factor.
Our holistic approach includes User Interface Design as well – the visual and functional realization of user experiences is a core part of our work.
Our UX Approach at Eckstein Design
Our process is structured and methodologically sound, often based on Design Thinking. From initial user research to final validation, we approach UX strategically and pragmatically. We analyze real use scenarios, develop personas and empathy maps, derive user journeys and interactions – and test iteratively using clickable prototypes. Our UX work goes beyond the screen – we design physical touchpoints and interfaces for technical systems and embedded applications.
Free Strategy Session
Quick UX check for digital and physical products, technical software, or embedded interfaces.
UX Services at a Glance
- UX Research: Interviews, observations, and user studies to understand needs and behavior – the foundation for sound decisions.
- Information Architecture & Concept Development: Structuring content, processes, and navigation for digital and technical systems.
- Prototyping & Usability Testing: Interactive prototypes tested and iterated with real users.
- Service Design: Holistic design of user-centered services and interaction models.
- UX for Embedded GUIs & B2B Software: Expertise in professional tools for industry, medical technology, and engineering.
- Heuristic Evaluation & Journey Mapping: Efficient tools to optimize existing interfaces and visualize user flows.
UX for Physical Products and Interfaces
The digital and physical worlds are merging. We apply proven UX methods to 3D products, industrial applications, embedded systems, and complex technologies.
Whether it's a machine control interface, an industrial panel, or an interactive display – we aim to simplify complexity through intuitive operation, ergonomic logic, and clear information architecture.
A great example is the Modular C5 Heart-Lung Machine that Eckstein Design developed together with Sorin Group, with a focus on UX from day one.
Our research showed: The interaction zone needed to be visually and functionally separated from the technical base. We placed the pump module in the background and arranged all controls at ergonomic eye level – including clear feedback mechanisms.
A perfect example of how user research, interface logic, and industrial design lead to a seamless, user-centered experience – both digital and physical.
UX Design Based on ISO 9241
At Eckstein Design, we shape technology to be intuitive, effortless, and inclusive. We base our UX analyses on the DIN EN ISO 9241 standard – a solid foundation for usability and user-centered design.
This is especially relevant for complex technical systems and regulated sectors such as healthcare or industry. ISO 9241 helps us systematically meet requirements for efficiency, satisfaction, error reduction, and goal achievement – through validated, compliant, and market-ready solutions.
The Business Value of UX
- Increase user satisfaction
- Strengthen brand loyalty
- Reduce support costs
- Optimize internal processes
- Improve safety in regulated environments
- Gain strategic competitive advantage
Why Choose Eckstein Design?
With over two decades of experience in UX, UI, and industrial design, we offer a fully integrated approach.
From embedded touchscreens to control systems for labs and machines – we speak both the language of your developers and your users.
Our expertise spans embedded GUIs, professional interfaces, and interactive physical products.
Clients benefit from agile processes, dedicated support, and a user-first mindset.
What sets us apart: the close interplay between strategic UX and high-quality UI design – ensuring not just technical functionality, but also emotional impact and visual excellence.
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FAQ: User Experience at a Glance
UX is about the entire experience of using a product – from first contact to daily use. It considers not only how easy something is to use, but also how it feels: Is it safe, enjoyable, trustworthy?
UI is the visual and interactive design of that experience – what the user sees and touches.
UX is strategic; UI is expressive. Only together do they unleash their full potential.
Every company that develops digital products, technical software, or complex systems can benefit – regardless of size. Startups use UX to build user-relevant products early on. SMEs boost productivity and reduce support needs. Corporations secure long-term market advantages – especially in regulated sectors like medical tech, industry, or mobility.
Every company that develops digital products, technical software, or complex systems can benefit – regardless of size.Startups use UX to build user-relevant products early on. SMEs boost productivity and reduce support needs. Corporations secure long-term market advantages – especially in regulated sectors like medical tech, industry, or mobility.
