Mar 1st 2016 // 2x IF AWARD 2016 for VDW Connect and SIKA Powercure

Also this year we can look forward to an award for good design performance.
On the one hand, the modern endoscopy instrument for electronic depth measurement "VDWConnect" by the medical device manufacturer VDW from Munich won the coveted price. Furthermore, the PowerCure adhesive system of the Swiss company SIKA was awarded for its design.

Experts, colleagues and the committee of the VDID discussed new chances and challenging task fields for industrial designer during the designer breakfast in the old congress hall in Munich. Professional exchange of the participants was hereby inspired by keynote speeches.

The slogan „design connects“ was the main topic at this year’s MCBW and was expressed during the week by the people in Munich.

Different events were organized – exhibitions, conferences, workshops, company tours, and much more – which attracted increasingly international delegations as well as worldwide interested parties to participate. The high attractiveness of the MCBW refers also to a yearly change in its thematic direction, which is oriented on actual social trends and discussions. Other important facts are the sustainability of products and services as well as the support of junior creative’s.

The VDID, association of german industrial designer, was represented at events, presentations and discussions during the MCBW.

Federal minister on the occasion of the national IT summit 2015: ‚Digitization triggered a rapid economical, governmental and social transformation process. In order to shape this transformation, we need exchange at eye level between the IT sector, IT users and social groups.
The national IT summit is the collaboration platform for politics, economy, science and society in order to shape the digitization. The summit process is organized in nine platforms and two forums which work on the digital agenda and specific summit projects. Under the leadership of the federal ministry of economics and energy the focus group services as a division of the platform for digitization of the economy revised profound changes in the service economy. In several sections the user becomes the center of attention.
More and the more, the ability to adapt to the digital environment and to use the new possibilities to create sustainable business models are becoming the key success for any business.